Amax Marketing

Website Development

Understanding, Analysing, and Improving User Engagement on Your Website

What is Bounce Rate? Bounce rate refers to the percentage of visitors to a website who navigate away from the site after viewing only a single page, without taking any further action or engaging with the site’s content. In other words, it measures the rate at which visitors “bounce” off the website without exploring it …

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Why Is Having A Website Important?

Companies of all different sizes, sectors, and industries have websites. You’d be hard-pressed to find a successful company that doesn’t. But are websites actually crucial to the success of your business? Spoiler alert: yes. So why are websites so important, and how can you best optimise yours for maximum conversion? Let’s find out. The Advantages …

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